General Management Program
Improve the way you manage day-to-day business while building resilient teams and implementing strategic direction.
Get a foundational understanding of strategy, marketing, finance, people and change management – and how they integrate for organisational success.
With key insights from experts in each field, our General Management Program will equip you with a framework for understanding the complexity and interrelation of challenges across your business.
The course is a great opportunity to broaden your executive skills and perspectives, while building the confidence needed to lead across different organisational functions.
Who Should Attend?
Middle management
- Experienced mid-to-senior level managers who are being positioned to take on a general management role or need to develop a broader perspective
General managers
- Who have recently moved into their role
Key Takeaways
Influence optimal performance
- Increase managerial impact
- Interpret financial data
- Align marketing and strategy
- Create and implement a strategic direction
Harness your leadership power
- Lead with a broader perspective
Build better teams
- Build robust, resilient teams and foster collaboration
Topics Covered
Strategy
Marketing
Finance
People and change management
Success Story
The main attraction was the leadership development and understanding the functions of leadership. I learnt a lot about patience, fortitude and clarity from the program.
HELEN KAPALOS
Chairperson, Victorian Multicultural Commission
Key Facilitators
Aviva Berzon
PROGRAM DIRECTOR
A workplace relations lawyer by background, Aviva moved into consulting, executive coaching and professional development after realising her passion for unlocking leadership capability in others.
Narelle Crux
ASSOCIATE
Narelle is an experienced HR leader who has held senior roles with Rio Tinto and BHP in charge of functions including talent management, succession planning, employee engagement and diversity and inclusion.
Brandon Lee
ASSOCIATE PROFESSOR OF BUSINESS STRATEGY
Formerly of London Business School, Brandon specialises in strategy, entrepreneurship, organisation theory and innovation, and has consulted to IBM, KPMG, Energy Australia and many other organisations.
Henry Botha
ASSOCIATE
Henry has spent his career working in accountancy and finance. His passion is for helping people overcome their fear of numbers and discover the power of financial skills for the first time.
Geoff Martin
PROFESSOR OF STRATEGY
Geoff worked at the highest levels of international finance before becoming an academic focusing on risk-taking by executives. He has received several research excellence awards from the University of Melbourne.
Don O'Sullivan
PROFESSOR OF MARKETING
Don is a marketing and brand expert who studies the impact that marketing activities have on company performance. He has worked with brands including Johnson & Johnson, NAB and Nestle.
This is a non-residential program. The program fee covers tuition, learning materials and meals during the workshop.
As this program includes some evening activities and meals, we recommend participants stay either on-site at Melbourne Business School (based on availability) or we can recommend a variety of partnering hotels who can offer our guests special corporate rates. Please contact us for more information.
Applications typically close four weeks prior to commencement, however, to secure your place, we encourage you to apply early. Applications received less than four weeks prior to commencement will be assessed on a case-by-case basis.
A non-refundable deposit of $1,000 will be required to confirm your booking. Read our full terms and conditions here.
Program Enquiry
Fill out the form below with details of your enquiry and our team will respond to your request within three business days,
or call us on +61 3 9349 8788 or email programs@mbs.edu. Read our Privacy Policy.