To cite this research

Gillespie, N., Lockey, S., Ward, T., Macdade, A., & Hassed, G. (2025). Trust, attitudes and use of artificial intelligence: A global study 2025. The University of Melbourne and KPMG. DOI 10.26188/28822919

Country Insights

Dive into the country-level key findings from each of the 47 countries surveyed for the research.

The country level report extracts key global and country level insights from the research study Trust, attitudes and use of artificial intelligence: A global study 2025 - one of the most comprehensive examinations to date of public views of AI.

What the country insights cover

The insights are divided into indicators on public attitudes towards AI (society indicators) and employee attitudes (workplace indicators)

  • Societal indicators include trust and acceptance of AI; perceived benefits and risks; concern about AI-generated misinformation; expectations for regulation and governance, and levels of AI literacy
  • Workplace indicators include employee and organizational adoption; complacent and inappropriate use of AI; perceived impacts of AI integration in the workplace, and employee perceptions of organizational AI governance

Use these two-page profiles to understand where your country stands on AI trust, attitudes and use, and compare countries at a glance.