Talking Business During Crisis - "Don’t burn your future as you fight to survive now"
COVID-19 has changed the global business landscape.
No organisation has been untouched by the impact of the coronavirus. While some organisations are fighting for survival, others are beginning to look beyond the near term to a future that is more uncertain than ever before. Redundancies and pay cuts are widespread, and government stimuli are propping up economies like never before.
Melbourne Business School’s “Talking Business During Crisis” webinar series explored evidence-based perspectives on how to navigate crises and real examples of how organisations around the world are responding.
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From the Event
Webinar 1 in the series, “Don’t burn your future as you fight to survive now,” was a practical session, led by MBS Professors Glenn Hoetker and Geoff Martin.
The conversation covered the following themes:
- Operating and strategising in two worlds – During crisis (DC) and After crisis (AC)
- What can, can’t and must change during and after the crisis (e.g. stabilising the financial health of the organisation makes sense in the near term, but changing core values may harm your future)
- What are the defining features of organisations and leaders who thrive during a crisis?
- What are the best lenses for understanding how DC actions will enable/constrain AC opportunities?
