Melbourne Business School Events and Information Sessions Virtual Talking Data Series: Key Insights From The 2021 Analytics Impact Study

Virtual Talking Data Series: Key Insights From The 2021 Analytics Impact Study

Friday, 26 November 2021
12.00 PM - 1.00 PM

In an environment marked by increasing competition and a proliferation of data, organisations need a deeper understanding of analytics and its impact on their performance. Melbourne Business School and Kearney have developed the Analytics Impact Index, a global benchmark in analytics that will help organisations to implement successful data-based business strategies. In this session, MBS and Kearney will release the findings from the fourth edition of the study, which provides a comprehensive evaluation of an organisation’s data-focused practices and processes and an objective assessment of the value analytics contributes to profit.

This event will be recorded and available to view below.


From this event

Watch Enrico Rizzon, Partner at Kearney, and Professor Ujwal Kayande, Director of the Centre for Business Analytics, discuss the results of the MBS-Kearney Analytics Impact Index 2021 study. The global survey classifies participating organisations into analytics maturity buckets, and then helps calibrate the impact of analytics on profit. In 2021, the study goes beyond profit to understand the use of analytics to drive the Triple Bottom Line.

Watch Christelle Young, Chief Strategy and Analytics Officer at L’Oréal Australia, discuss how they use the Analytics Impact Index results to guide their journey, and learn from her how you could use the study results to guide your journey.

About our speakers

Ujwal Kayande

Ujwal Kayande

Professor of Marketing and Director of the Centre for Business Analytics

Ujwal joined Melbourne Business School in 2013. His research has been published in a number of distinguished journals and has received multiple accolades and awards. Ujwal teaches marketing strategy and analytics on the MBA, Master of Business Analytics and Executive Education programs. He is also a frequent media commentator in The Australian, Australian Financial Review, Daily Telegraph and other publications. He consults globally on marketing strategy and analytics, and sits on the advisory boards of two start-ups.

Enrico Rizzon

Vice President and Partner at Kearney

Also an alumnae of Melbourne Business School (MBA 1999), Enrico leads the Procurement & Analytics Solutions Practice for Asia Pacific, where he is also a member of the Consumer & Retail and Energy & Process Industries Practices. Having worked in senior positions for leading organisations, he brings a pragmatic approach to change and value delivery. Prior to Kearney, Enrico served as Vice President of a supply management consultancy and successfully ran various business units over a 17-year career at leading Australian industrial companies.


Christelle Young

Chief Strategy & Analytics Officer at L’Oréal ANZ

Christelle is an experienced Analytics executive with extensive experience in both industry and consulting, and a former scholar of the Melbourne Business School MBusA program (2016). She had more than 7 years experience in industry before moving into management consulting within the data analytics team at Kearney. She has consulted with numerous local and global corporations across a variety of industries implementing analytics solutions to create further value. She has a Bachelor degree of Business Information Systems (Monash University) and a Master of Business Analytics (Melbourne Business School).