Practice Prize

The Centre for Business Analytics, Melbourne Business School, Practice Prize for Achievement in Business Analytics.

About the Centre for Business Analytics

Melbourne Business School is home to the #1 Master of Business Analytics degree program in the Asia-Pacific region.

The Centre for Business Analytics (CfBA) was founded by Melbourne Business School in 2014 to address the worldwide demand for analytics research and knowledge.

The vision of this multi-disciplinary Centre is to “transform decision making through business analytics”. The Centre investigates how data of any size can drive organisational success through fact-based, data-driven, proactive decision making.

A distinctive feature of CfBA is that it was developed in collaboration with industry and strives to be a key catalyst to help Australian businesses gain a distinctive competitive advantage through harnessing the trilingual insights of business, mathematics, and technology. 

 

The Centre for Business Analytics Practice Prize

The Centre for Business Analytics Practice Prize recognises and celebrates outstanding applications of business analytics with significant organisational impact.

The Centre for Business Analytics Practice Prize recognises and celebrates outstanding applications of business analytics with significant organisational impact.

The work must be analytically sound, innovative (either in terms of a new methodology or application in a new problem context), and appropriate to the problem and organization. The work is also expected to provide evidence of verifiable and quantifiable impact on the organisation’s performance. The implementation of the work should be completed within the three-year period prior to the year of the competition.

The competition welcomes successful advanced analytics applications in business, government, healthcare, education, and non-profit.

Practice Prize Finalists

NAB

Proactive Analytics: Fast Find and Fix based Customer Resolution

Geospatial Technology Introduced in Industry First
Taylor Fry Logo

Measurement and experimentation for the Qantas's marketing Next Best Action engine
University of Sydney logo

A Machine Learning Attack on Illegal Trading

Call for submissions

The Melbourne Business School’s – Centre for Business Analytics (CfBA) solicits entries for the 2022 Practice Prize Competition, the culmination of which will take place at the 2022 Melbourne Business Analytics Conference on 11 October, 2022. 

 

Application Process

Initial Application

  • A 500-word abstract of the work
  • A 1000-word summary of the impact of the work on the organisation’s performance
  • Deadline: 10 June 2022
  • Please send applications through to PracticePrize@mbs.edu

Semi-finalists

  • Announced 15 June 2022
  • Will be invited to submit a full report by 15 August 2022
  • The report (25-page limit, double-spaced, 12-point font, normal margins) should elaborate on the context, problem, methodology, and evidence of impact.

Finalists

  • Announced 15 September 2022
  • NAB - Proactive Analytics: Fast Find and Fix based Customer Resolution
  • Suncorp - Geospatial Technology Introduced in Industry First
  • Taylor Fry - Measurement and experimentation for the Qantas's marketing Next Best Action engine
  • University of Sydney - A Machine Learning Attack on Illegal Trading
  • Academics and Practitioners will be invited to present their work during the 2022 Melbourne Business Analytics Conference (11 October 2022), which provides a forum for 1,000+ board members, senior executives, industry professionals, and academicians to discuss the transformation of decision making through data science, advanced analytics, Big Data, Machine Learning and AI. Winner to be announced after presentations
  • The winning submission will be awarded prize money of $10,000 AUD.

The Centre for Business Analytics are happy to guide potential entrants on how to develop the most compelling and rigorous entry and address any other questions you might have.

Judging Panel

The judging panel for the Melbourne Business School’s Centre for Business Analytics Practice Prize includes industry leaders and prominent scholars. 

 

Michael Smith

Michael Smith

PROFESSOR OF STATISTICS AND ECONOMETRICS, MELBOURNE BUSINESS SCHOOL

Christelle Young - Practice Prize Judge

Christelle Young

CHIEF STRATEGY AND ANALYTICS OFFICER, L'OREAL SOUTH ASIA PACIFIC, MIDDLE EAST AND NORTH AFRICA

Dan Adelman - Practice Prize Judge

Dan Adelman

PROFESSOR OF OPERATIONS MANAGEMENT, BOOTH SCHOOL OF BUSINESS, UNIVERSITY OF CHICAGO

Jane Livesey

CEO COGNIZANT AUSTRALIA AND NEW ZEALAND

Steve Tadelis - Practice Prize Judge

Steve Tadelis

PROFESSOR OF ECONOMICS, BUSINESS AND PUBLIC POLICY, SARIN CHAIR IN STRATEGY AND LEADERSHIP, HAAS SCHOOL OF BUSINESS, UNIVERSITY OF CALIFORNIA, BERKELEY

Christopher S. Tang - Practice Prize Judge

Christopher S. Tang

UCLA - ANDERSON SCHOOL OF MANAGEMENT DISTINGUISHED PROFESSOR, EDWARD W. CARTER CHAIR IN BUSINESS ADMINISTRATION, SENIOR ASSOCIATE DEAN, GLOBAL INITIATIVES, FACULTY DIRECTOR, CENTRE OF GLOBAL MANAGEMENT