Melbourne Business School Metrics and Strategy - Lunchtime Masterclass Series (online)

Metrics and Strategy - Lunchtime Masterclass Series (online)

Zoom
Tuesday, 23 July 2024
12.00 PM - 1.00 PM
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Join us online for a Masterclass on Metrics and Strategy: Perils, Pitfalls, and Pathways to Success, delivered by Brandon Lee.

Strategy is inherently abstract, while metrics are tangible and concrete. The interplay between these concepts in everyday practice can determine the success or failure of an organization. Join us in this masterclass as we delve into the vital connection between strategy and metrics. You will learn straightforward guidelines to help you craft more effective metrics that will increase the probability of achieving your strategic objectives.

About Brandon: Brandon is an Associate Professor at Melbourne Business School and is an experienced consultant, researcher, and executive educator in the areas of strategy, organisation theory, entrepreneurship, sustainability and innovation. A London Business School faculty member prior to joining Melbourne Business School, he has extensive experience helping executives in North America, Asia, Australia, Europe, and the Middle East craft and execute strategy.

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